We drive the end-to-end strategy through understanding our customers and partners to build the future of e-commerce. These teams leverage data-driven approaches to build world-class experiences and relationships for our customers, partners, and employees.
What We Do
Category Management for the Future
We are rethinking strategy for thousands of product categories offered across all business channels and tens of millions of products, creating a new approach to partnerships with suppliers across the globe.
Strategy & Analytics
We use sophisticated analytical methods to optimize our product categories, build and oversee our dynamic pricing systems, and gather and analyze competitive information to ensure all customers can find and purchase what they need.
We’re Our Own Agency
We create and build every single creative asset our customers see – from print, digital, and even television on a global level. We are changing the way customers experience e-commerce and revolutionizing what it means to be a household brand.
Next-Generation Merchandising
We apply cutting-edge personalization, automation, and 3D imagery while reimagining traditional retail strategies to serve our customers.
Our Teams
Sets and executes the strategy for product categories, develops and nurtures partner relationships, and drives better selection and inventory for our customers.
Optimizing Wayfair’s bottom line while navigating complex and strategic business opportunities.
Building an inclusive and innovative organization that empowers all Wayfairians to work at their full potential.
Onboard and maintain our vast product catalog, developing strategies to guide our customers through our large selection and help them find exactly what they need.
Highly quantitative and analytical, our marketing teams optimize all of our channels to provide the organization with cutting-edge strategies to attract, acquire, and retain customers.
One of the retail industry’s largest in-house creative agencies fueling all forms of on-site and off-site marketing and communication with our customers.
Steering the growth and profitability across the business leveraging technology, data, and economic models.
The foundation of our home.
There is an old saying that the whole is greater than the sum of its parts – and that’s us. From revolutionizing Human Resources to being our own in-house creative agency, we work cross-functionally and collaboratively to ensure that our customers, partners, and employees have everything they need to build the best home, the best business, and the best career.
KeyAnna says...
“I have been able to do some amazing work at Wayfair because there are smart, committed people here who have a passion for tackling seemingly impossible problems and finding solutions, especially when it comes to our people, communities, and customers.”
Anthony says...
“I think some of the work being done here is one of a kind because we have really great people – from leadership to early career and out in the field – who bring creativity and great ideas to the table that aren’t found anywhere else.”
Ashleigh says...
“What I love most about Wayfair is that I honestly learn something new every day. I enjoy that the needs of the business change quickly, I’m pushed to take risks and move fast, and I have a strong team and set of peers to push my thinking. It is constant professional and personal growth alongside a group of talented, kind colleagues.”
What’s New
For Elisa Maynez, success comes from staying focused on what matters most — growth, collaboration and positive impact. As a Global Bilingual Trainer, she’s known for fostering engaging learning experiences that help teams thrive. Her collaborative approach and focus on continuous improvement help build consistency and quality across Wayfair’s training programs worldwide.
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In customer advocacy, communication makes all the difference — and Mandy Farah knows it well. As a Service Specialist II on Wayfair’s Service Security team, she’s spent the past four years helping protect our customers and their shopping experience. From reviewing transactions for potential fraud to helping customers resolve order issues, Mandy approaches every interaction with empathy and care, making sure every customer feels supported and secure.
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For Philip Mikulik, Senior Manager of Safety & Security Operations, safety is personal — it’s about protecting people, not just enforcing rules.
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At the intersection of global trade and compliance, Alexi Peckham, Senior Manager of Freight Compliance, has carved out a career defined by teamwork, growth and a commitment to building strong foundations.
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For Ronan Cribbin, analytics is more than numbers on a page — it’s a way to connect people, simplify complexity and drive collaboration.
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Charishma Tammina knows that solving complex challenges requires both technical skill and curiosity. As a Software Engineer II on the Production Addition Workflows team, she has spent the past 10 months enhancing Wayfair’s supplier product onboarding process through thoughtful design, implementation and collaboration.
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Andrew Poole knows that running an efficient operation is about more than just moving product – it’s also about moving the needle on sustainability. As Inbound Operations Manager at Wayfair’s fulfillment center in Romeoville, IL, Andrew has spent the past two and a half years streamlining how goods are received and stored at one of our highest-volume sites, all while guiding his team through major process improvements.
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Kenneth Sine knows that strong supplier relationships start with trust, and that trust starts with showing up. As Head of Global Procurement at CastleGate Forwarding (CGF), Ken leads with transparency, long-term thinking, and a deep respect for partnership. His work helps ensure that Wayfair’s international logistics network runs efficiently and sustainably.
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At Wayfair, we know that creating a sense of home extends beyond our products. It includes supporting people and communities on their journey to safe, stable housing. In 2024, our commitment came to life through meaningful partnerships, hands-on volunteering and targeted community investments.
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In celebration of Wayfair’s 2024 Corporate Responsibility Report, this week’s Behind the Box spotlights Devin Giles, our new Head of Global Sustainability & ESG. Since joining two months ago, Devin has hit the ground running – leading efforts to integrate sustainable practices across our operations and identifying long-term opportunities to reduce carbon, cut waste and boost energy efficiency.
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